New client at an important account puts it in review a month ago. (Actually all three of our biggest accounts are in review so the pressure is really on.)
We assumed that we had no chance, but no choice but to pitch. Usually new director on the client side is not good for the incumbent.
We fucking nailed it. The big boss who's 70 who doesnt really understand digital at all. He latched on to a tag line that i pulled out of my ass last night around midnite.
What a huge relief.
There may actually be Christmas (skiing!) this year.
Off to the airport.
"You just need to go at that shit wide open, hang on, and own it." —Camp